Privacy Policy

Last updated: 11 June 2026

1. Who we are

Key Dials Limited ("Key Dials", "we", "us", "our") operates this website. We are registered in England and Wales under company number 15253726, with our registered office at 12 Station Court, Station Approach, Wickford, Essex, SS11 7AT. For the purposes of UK data protection law, we are the data controller of the personal information described in this policy.

If you have any questions about this policy or how we handle your information, contact us at hello@keydials.com.

2. The information we collect

We collect the following kinds of information:

  • Information you give us. When you fill in a contact or partner enquiry form, we collect your name, email address, organisation (if provided), and the content of your message.
  • Information collected automatically. When you browse the site, we may collect information about your device and how you use the site (such as pages visited) through cookies and similar technologies — but only where you have given consent. See our Cookie Policy for details.
  • Purchase information. If you buy a Key Dials product, your payment is handled by our payment provider. We do not see or store your card details.

3. How we use your information

We use your information to:

  • Respond to your enquiries and provide the products or services you ask for (legal basis: taking steps to enter into a contract, or our legitimate interest in responding to people who contact us)
  • Understand how visitors use the site so we can improve it (legal basis: your consent, given through our cookie banner)
  • Send you marketing about our products and services, where you have agreed to receive it (legal basis: your consent — you can opt out at any time)
  • Comply with our legal obligations (legal basis: legal obligation)

4. Who we share your information with

We do not sell your personal information. We share it only with service providers who help us run the business — such as website hosting, analytics, email, and payment processing providers — and only to the extent needed for them to provide their service to us. We may also share information where the law requires it.

5. International transfers

Some of our service providers may process information outside the UK. Where that happens, we make sure appropriate safeguards are in place, such as UK-approved standard contractual clauses or an adequacy decision.

6. How long we keep your information

We keep your information only as long as we need it for the purposes described above — for example, enquiry messages are kept for as long as needed to handle your enquiry and any follow-up, and records relating to purchases are kept for as long as tax and accounting rules require.

7. Your rights

Under UK data protection law, you have the right to:

  • Ask for a copy of the personal information we hold about you
  • Ask us to correct inaccurate information
  • Ask us to delete your information
  • Object to, or ask us to restrict, how we use your information
  • Ask us to transfer your information to another organisation
  • Withdraw your consent at any time, where we rely on consent (for example, for analytics cookies or marketing emails)

To exercise any of these rights, email us at hello@keydials.com. If you are unhappy with how we have handled your information, you can complain to the Information Commissioner's Office (ICO) at ico.org.uk or by calling 0303 123 1113.

8. Cookies

For information about the cookies we use and how to manage them, see our Cookie Policy.

9. Changes to this policy

We may update this policy from time to time. The latest version will always be on this page, with the date it was last updated shown at the top.